Jets fans are reacting to news that Jennifers home improvement company, Jo-Ann Home Improvement, will be joining the NFL.
Jennie, the company’s co-founder and chief executive, will now be the NFL’s director of marketing.
Jennifer Home Improvement and Jo-ann Home Improvement have been partners since 2008, and are both owned by the family of NFL Commissioner Roger Goodell.
“Jo-Ann is an industry leader and a pioneer in providing affordable and high-quality home improvement services to its members and to our communities,” Goodell said in a statement.
“Jo-ann’s history of innovative business solutions will be instrumental in supporting our team and the league as we strive to reach the next level of innovation in our industry.”
Jo-ANN is known for its innovative products that include the J.
Crew Home Improvement kits, as well as home improvement plans for commercial properties and for individuals.
The company is headquartered in Los Angeles and was founded by JoAnn’s father, Frank, who was a partner in the company in the early 1980s.
Jenny and her husband, Kevin, who are also part of the family, founded Jo- Ann Home Improvement in 1997.
The business expanded to include its current business as Jo-annie Home Improvement.
“Jenny has been instrumental in the development of Jo-anna and has worked with us to develop new products and services that support the Jannens’ passion for home improvement,” Goodell added.
“Jenny will continue to lead this company as a director of Jannifers marketing and product development, and as a part of our NFL team.”
Jo Ann is currently in the midst of its home improvement rollout for its members.
The first phase of the rollout includes a $2 million grant to a local nonprofit called Neighborhood Home Improvement Alliance, which has partnered with Jannis home improvement to create a pilot program that offers $10,000 for home maintenance to help homeowners stay in their homes.
Jo Ann also announced on Thursday that the home improvement giant would partner with the New York Jets to provide its members with free home improvement assistance for the next six months.
The Jets have been a major sponsor of the Janna Home Improvement program for the last four years.